Getting a steady stream of self employed courier jobs can be quite a challenge for those who are new in the business. More often than not, the area in which you’ve staked your new business already has a number of well-established companies offering excellent and reliable courier services. So how do you get an enough number of jobs not only to keep your finances afloat, but also to grow your operation? The following are just some of the most effective, proven-and-tested tips to get new customers.
Publish a Press Release
Publishing a press release is one of the cheapest ways to get the attention of your potential customers-and if you can write the release yourself, it won’t cost a penny. Before you even begin considering more fancy ways of getting a steady stream of self employed courier jobs, you should check out the power of the press release first. A press release is a write-up done in a ‘newsy’ fashion, in which you describe your new business, what it offers to customers, and how or why it stands apart from existing similar local businesses. You can even mention any of your running promos-in fact, it’s best to lead the release with your promo, then fill in the details in the latter part of the write-up. Once finished, you should send the press release to all your local newspapers-this is, in essence, free publicity.
Custom Notepads
Remember all those little notes we write to loved ones, family members or friends and paste on the cork board or on the refrigerator door? What we’re saying is that the lowly notepad is a high-exposure, inexpensive way to market your service-do it creatively, without being so heavy handed, and you can just get a consistent influx of self employed courier jobs enough to grow your business to the next level. Have a custom notepad made by a local printer-one that bears your company’s name, services, contact details (email, phone number, website) on top of each page-and hand it out to potential customers or past clients. People won’t say no to a useful freebie, then whenever they use the notepad to ‘take note’ of something-an idea, a list of grocery items, today’s to-do list, someone’s phone number-they’ll see and be reminded of your business name and number.
Seniors
The seniors-formerly referred to as the ‘baby boomer generation’-are a largely untapped, yet lucrative market. As they get older, many of them become house-bound, and no longer able to run errands for themselves. That’s why they are a demographic that can provide a steady source of self employed courier jobs. They can use your services to run errands for them. It will be nothing fancy, or too complicated, just things people need on a daily basis, such as food or medicine or the occasional DVD movie, for example. You can establish an arrangement with them so that you can offer them a reduced price and further discounts for regular jobs. Moreover, seniors tend to recommend good services to their friends and loved ones-if you do a good job, you can rest assured of your business growth just from this demographic alone.